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#1 May 4 2010

pikatore
Member

Top 10 Luxury Brands’ Sites Fail To Work On iPad

http://www.psfk.com/2010/05/top-10-luxu … -ipad.html

A review by the team at PSFK shows that most luxury brands are unprepared to leverage the changes in web use that products like Apple’s iPad and iPhone are driving. Out of the top 10 luxury brands ranked by Forbes in 2009, none of their websites worked sufficiently to match their desktop-web-experience. Only Gucci seems to have created a site that can handle the technology requirements that Apple has placed on its mobile devices.

The key issue is that all the key luxury brands have designed their sites to use Adobe’s Flash. Flash offers an animated but controlled web-design experience but Apple’s Steve jobs has said that the iPad and iPhone will not use Flash software partly because of the drain it puts onto battery life.

Apple has sold an estimated 1 million iPads in the first month. The world’s luxury brands seem to be failing to keep up with a gadget loving shopper who will spend between $500 and $1,000 on what may consider as a supplemental device for a user. Later this month Apple will start taking orders for the iPad from key luxury markets like Japan. Apple has already cornered 46% of the smartphone market in Japan and the world’s most mobile web savvy audience are bound to lap up Apple’s new tablet.

Isn't this kind of stuff not far off some of Apple's targeted customer base? Sad really.

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#2 May 4 2010

Kassem
Member

Re: Top 10 Luxury Brands’ Sites Fail To Work On iPad

It is iPhone and iPad users' duty to stop siding with Steve Jobs and demand Flash support... otherwise, they deserve what they get.

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#3 May 4 2010

rolf
Member

Re: Top 10 Luxury Brands’ Sites Fail To Work On iPad

I think most of these brands are overrated, and mostly about name and appearance.
That's not a reason though... It's kinda lame to force everyone to go compliant.

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