With all due respect, this is not possible... over ADSL, the 2nd hop latency you got is 10ms, it either means you are at the central office connected through LAN cable, at Ogero or I simply don't know anything about telecom and thinking of changing career.
from your location to BBC location there is ~ 2500mi ( 4000KM )... and from the 2nd hop to the last one you got it in 18ms.. if you do the math your traveling speed is 2 x 2.3 x10^6 m/s which is more than the speed of light we call c ... ( icmp ping shows the time for a roundtrip, i.e. 2 x the distance )
The speed at which light propagates through transparent materials, such as glass or air, is less than c because of refractive index (n) and for Optical fibre n = 1.3- 1.5 that means light cannot travel at speed above 1.5x10^ m/s considering all factors..
When light is travelling around the globe in an optical fibre, the actual transit time is longer, in part because the speed of light is slower by about 35% to 50% in an optical fibre, depending on its refractive index...
Furthermore, straight lines rarely occur in global communications situations and delays are created when the signal passes through an electronic switch or signal regenerator
So your case is against physics law..
For more information :
http://royal.pingdom.com/2007/06/01/theoretical-vs-real-world-speed-limit-of-ping/